Álvaro Matías is communications manager at La Fábrica, a culture and communications company. His department does the promotion and dissemination of La Fábrica’s initiatives in the fields of publications, arts, Internet, and customer projects, and manages the company’s public relations. Since 2008, Matías has also been in charge of web content management, using the Internet for La Fábrica’s audiovisual projects, such as Notodo.com and Notodofilmfest.com.