The 1st Punto de Vista Festival was directed by Ana Herrera, who relied on Carlos Muguiro's advice for the identification of main lines and the design of the Festival's identity before its launch.
Since 2006, Punto de Vista has had an Executive Director and an Artistic Director. Artistic directors change every four years, so that the Festival can benefit from the contributions of various film experts. Since its inception, Punto de Vista has also had a Selection Committee, whose members choose the films that enter the Official Selection.